Meta Ads that keep scaling after the first good week
Lead generation and conversion campaigns with a creative pipeline behind them, because on Meta the hook is most of the media plan.
- Account & campaign structure
- Lead generation campaigns
- Conversion campaigns
- Creative production
- Audience strategy
- … and 3 more below
The problem this solves
Meta accounts rarely plateau because of bidding. They plateau because creative output stops. The same three videos run for months, frequency climbs, cost per result drifts up, and everyone blames the algorithm.
We run Meta as a creative testing system: a steady supply of hooks and formats, a structure simple enough for the algorithm to learn, and clean conversion signal from your site or CRM so it optimises toward buyers.
What you actually get
Every item below is a deliverable, not an aspiration. Scope is agreed in writing before we start.
Account & campaign structure
Consolidated, learning-friendly structure rather than dozens of fragmented ad sets.
Lead generation campaigns
Instant forms or on-site forms with qualification built in, tested against each other.
Conversion campaigns
Purchase and enquiry campaigns optimised with the Conversions API for signal quality.
Creative production
Static, carousel and short-form video built per placement, with a testing calendar.
Audience strategy
Broad targeting, exclusions and retargeting tiers structured by funnel stage.
Creative testing
A documented hook-and-format test cadence so learnings accumulate instead of resetting.
Pixel & CAPI setup
Event mapping, deduplication and server-side conversions so match quality holds up.
Reporting
Cost per qualified lead, creative-level performance and the next round of tests.
How the engagement runs
5 stages. You will know which one you are in and what comes out of it.
Signal check
Pixel events, Conversions API and event match quality validated before spend changes.
Creative audit
What has run, what fatigued, which hooks were never tried.
Structure & launch
Simplified campaign build with a first wave of creative tests live.
Test cadence
New hooks and formats shipped on a fixed rhythm; winners scaled, losers documented.
Scale
Budget increased in controlled steps with performance monitored against the target.
What changes for you
These are the outcomes we scope against and report on. If one of them is not moving, it becomes the agenda for the next review.
- A creative pipeline that prevents month-three fatigue
- Stronger event match quality and therefore better optimisation
- Cost per qualified lead reported, not just cost per lead
- A library of tested hooks you own and can reuse
Who we deliver this for
What we work in
Accounts are created under your ownership. You keep everything if we part ways.
Meta Ads — Facebook & Instagram — common questions
Straight answers, including where we say no.
Do you make the creative or do we supply it?
We produce it — static, carousel and short-form video. If you have brand assets or a founder willing to be on camera, results are usually better and we will build around that.
Instant forms or landing pages?
We test both. Instant forms are cheaper per lead and usually lower quality; landing pages cost more and qualify harder. Which wins depends on your sales capacity.
How much creative volume is needed?
For most accounts, a handful of genuinely different hooks per month beats dozens of variations of one idea. We plan the calendar with you.
How pricing works
We do not publish package prices, because a number that fits every business fits none of them. Scope drives cost, and scope depends on where you are starting from.
What we will do on the first call is tell you the range this kind of engagement falls in, what we would include, and whether your budget is better spent on something else first.
- Fixed monthly fee — no percentage of your ad spend
- Scope and deliverables agreed in writing
- No long lock-in; 30 days' notice either way
- You own every account, asset and document
Request a quote for Meta Ads — Facebook & Instagram
Tell us where you are now. We will reply within one working day with an approach and an honest price range.
Thanks — that is with us.
We will review your enquiry and reply within one working day with initial thoughts and a suggested next step. If it is urgent, call +91 78925 29937.
Often paired with
Social Media Marketing
Organic content, short-form video and community management across the platforms that matter.
ExploreInfluencer & Community Marketing
Creator campaigns, UGC and value-first community outreach on Reddit and forums.
ExploreOnline Reputation & Reviews
Review generation, monitoring and response workflows that hold up to scrutiny.
ExploreWant a free Meta Ads — Facebook & Instagram audit?
We will review your current setup and send a prioritised list of what to fix, ranked by impact. Yours to keep, no strings.